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Simple pricing,
AI included

Every plan includes scheduling, patient records, billing, and messaging. Pro plans add Ava for hands-free clinical documentation. Try any plan free for 14 days.

Save 17%

Basic

Solo practitioners and small clinics

$39/mo

$468/yr billed annually

2 seats
Ava credits
voice min
500 messages
10 GB storage
Email support
Most popular

Pro

Growing practices with Ava AI

$99/mo

$1,188/yr billed annually

10 seats
50,000 Ava credits
300 voice min
2000 messages
100 GB storage
Priority support

Pro Max

Large practices and health systems

$169/mo

$2,028/yr billed annually

Unlimited seats
150,000 Ava credits
750 voice min
5000 messages
500 GB storage
24/7 support
Join the Waitlist

No credit card required

Most practice management platforms cost $200 to $700 per provider per month, and AI scribes add $79 to $119 on top. Practor starts at $39/mo with AI from $99/mo on Pro.

Practice management software in South Africa typically costs R500 to R3,000 per month, and no local platform includes AI clinical documentation. Practor starts at R499/mo with AI from R1,249/mo on Pro.

UK practice management typically runs £15 to £80 per month, and standalone AI scribes add £50 to £80 on top. Practor Pro bundles both from £79/mo on an annual plan.

Practice management in Australia costs A$29 to A$75 per month, and AI scribes like Heidi run A$149/mo separately. Practor Pro includes both from A$149/mo on an annual plan.

What's included in each plan

Each plan includes a set amount of usage across these categories. Need more? There's a flat rate per unit, no surprises.

On this page

Team Seats


One seat per person in your practice, whether they are a provider, nurse, or front desk staff. Need more? Add packs of 5 any time.

  • Providers, nurses, admin, and front desk all covered
  • Role-based permissions so everyone sees only what they need
  • Pro Max includes unlimited seats at no extra cost
Included by plan

Basic

2 seats to get your practice started.

2

seats

Pro

Room for a growing team of up to 10.

10

seats

Pro Max

Unlimited seats. Add your whole organization.

Unlimited

Ava AI Credits


Credits power Ava's AI clinical documentation. Turn on ambient mode during a patient encounter and Ava writes your SOAP notes, assessments, and care plans automatically. A typical 10-minute visit uses about 95 credits.

  • Ambient AI scribe that writes clinical notes while you see patients
  • AI chat for medical queries, coding, and medication lookups
  • No separate AI scribe subscription needed
Included by plan

Basic

Ava AI is available on Pro and above.

Pro

50,000 credits, enough for about 3 providers using ambient daily.

50,000

credits/mo

Pro Max

150,000 credits for 9+ providers using ambient every day.

150,000

credits/mo

Additional usage

$0.005

/credit

R0.09

/credit

£0.004

/credit

A$0.008

/credit

Ava Voice Minutes


Talk to Ava to book appointments, pull up patient charts, check your schedule, or ask medical questions. No clicking, no typing. Just say what you need.

  • Voice-powered scheduling, patient lookup, and chart access
  • Natural conversation with real-time responses
  • The only EHR with a built-in voice assistant
Included by plan

Basic

Voice assistant is available on Pro and above.

Pro

300 minutes of hands-free voice commands per month.

300

minutes/mo

Pro Max

750 minutes for practices that live on voice.

750

minutes/mo

Additional usage

$0.08

/minute

R1.50

/minute

£0.065

/minute

A$0.12

/minute

Messages & Notifications


Send appointment reminders, patient notifications, and two-way messages through WhatsApp or SMS. WhatsApp goes first, SMS kicks in as a fallback. Email notifications are free and unlimited on every plan.

  • WhatsApp by default, automatic SMS fallback
  • Automated reminders that reduce no-shows
  • Two-way patient messaging on Pro and above
Included by plan

Basic

500 messages for appointment reminders.

500

messages/mo

Pro

2,000 messages plus two-way patient messaging.

2,000

messages/mo

Pro Max

5,000 messages for busy, multi-provider practices.

5,000

messages/mo

Additional usage

$0.03

/message

R0.5

/message

£0.025

/message

A$0.045

/message

Cloud Storage


Encrypted storage for patient documents, imaging files, and encounter recordings. Backed up daily and protected by full audit trails.

  • HIPAA-compliant encryption at rest and in transit
  • Daily backups with point-in-time recovery
  • Full document versioning and audit trails
Included by plan

Basic

10 GB for documents and patient records.

10

GB

Pro

100 GB for practices with growing file libraries.

100

GB

Pro Max

500 GB for imaging-heavy or multi-location practices.

500

GB

Additional usage

$0.5

/GB/mo

R9

/GB/mo

£0.4

/GB/mo

A$0.75

/GB/mo

API Calls


Connect Practor to your existing tools with a RESTful API. Build custom integrations and subscribe to real-time webhooks for events like new bookings or patient updates.

  • RESTful API for connecting to third-party tools
  • Webhooks for real-time event notifications
  • Available exclusively on Pro Max
Included by plan

Basic

API access is available on Pro Max.

Pro

API access is available on Pro Max.

Pro Max

10,000 API calls for custom integrations.

10,000

calls/mo

Additional usage

Pro Max only

$0.001

/call

R0.018

/call

£0.0008

/call

A$0.0015

/call

FAQ

Common questions about pricing

Plans, billing, and what's included.

How does pricing work?

Each plan covers one organization on a monthly or annual basis. You get a set number of team seats included, and if you need more, you can add packs of 5 from your account settings. Pro Max includes unlimited seats.

What are Ava AI credits?

Credits are consumed when Ava transcribes and documents patient encounters (ambient mode) or processes complex medical queries (chat mode). A typical 10-minute encounter uses about 95 credits. The Pro plan includes 50,000 credits per month, which covers about 3 practitioners using ambient documentation every day.

How is voice assistant usage billed?

Voice minutes are used when you talk to Ava for hands-free scheduling, patient lookups, or medical questions. Pro includes 300 minutes per month, Pro Max includes 750. Extra minutes cost $0.08 each. Voice minutes and Ava credits are tracked separately.

What happens if I go over my included messages?

You can keep sending. Overages are billed at $0.03 per message. Notifications go out via WhatsApp by default, with automatic SMS fallback for patients who don't have it. Email notifications are unlimited on every plan. You can track usage in real time from your billing dashboard.

Can I buy additional seat packs?

Yes. Seats come in packs of 5. Add as many as you need from your account settings and they take effect immediately.

Is there a free trial?

Every plan includes a 14-day free trial with full access to all features. No credit card required. We also offer guided onboarding sessions to help you get set up.

Can I switch plans later?

You can upgrade or downgrade at any time. Upgrades take effect immediately. Downgrades apply at the end of your current billing cycle.

What happens to my data if I cancel?

Your data stays available for 90 days after cancellation. You can export all patient records, encounter notes, and billing data in standard formats (FHIR, CSV, PDF) at any time.

How much does EHR software typically cost?

Most cloud-based EHR systems charge $200 to $700 per provider per month. AI medical scribe tools like Freed or Heidi add another $79 to $119 on top of that. Practor bundles practice management and AI clinical documentation into one platform starting at $49/mo, with AI from $119/mo on the Pro plan.

Does Practor include AI clinical documentation?

Yes. Pro and Pro Max include Ava, an AI assistant that listens during patient encounters and generates structured clinical notes in real time. Ava handles SOAP notes, assessments, care plans, diagnoses, and ICD-10 coding. You don't need a separate AI scribe subscription.

Is Practor HIPAA compliant?

Yes. All data is encrypted at rest and in transit. Patient records are stored on HIPAA-compliant infrastructure with daily backups and full audit trails. Practor also supports POPIA compliance for South African practices.

Can I use Practor outside the United States?

Yes. Practor supports local currencies including ZAR, GBP, and AUD with pricing set for each market. Notifications route through WhatsApp by default, which works well in regions like South Africa, the UK, and Australia. The platform works anywhere with an internet connection.

Do I need a separate AI scribe if I use Practor?

No. Practor Pro and Pro Max include Ava, which handles ambient clinical documentation, voice commands, and AI chat all in one. Most practices using standalone AI scribes pay for a practice management system and a separate scribe tool. With Practor, it's one platform and one bill.

Is there a setup fee or long-term contract?

No setup fees, no implementation charges, and no contracts. Start your 14-day free trial and be up and running in minutes. We also offer free guided onboarding sessions.

What does the Ava voice assistant do?

Ava's voice mode lets you book appointments, look up patients, check schedules, and ask medical questions hands-free. Just talk and Ava handles it. Voice is available on Pro and Pro Max plans.

We're launching soon

Practor is in early access. Join the waitlist and we'll let you know when you can get started.